As we have moved to virtual briefings, I have increasingly been excerpting short video segments (with permission) as part of my Analyst Cam series.
This is a presentation on Deal Architect’s 2024 Research Agenda. We recorded it as part of a longer conversation with Ton Dobbe of Value Inspiration where he covered his perspectives on the year ahead for entrepreneurs
I cover 4 of our focus areas
Re-globalization (starting 2.07) – MNCs are rebalancing their country portfolios, there are new emerging Tiger countries growing at rapid pace, hyperscalers have made DevOps a global competency – and all this opens up new opportunities for software vendors and service providers, many of which have mostly focused on English speaking countries and back office functions
Industry churn (starting 10.40) – Industries are constantly evolving into adjacent markets, changing with new regulations etc. However, the last 4 years thanks to COVID, Ukraine crisis, climate change urgency and massive digital transformations, the changes are even more dramatic. As a result, there are countless edge applications for each sector which have become viable, even necessary.
GenAI and other automation (starting 15.49) – In some ways customers are trying more ambitious use cases around GenAI. Others are looking to monetize their unique operational and other data; They are adding new data streams to update their predictive analytics. More ambitious ones are expanding their automation landscape – harnessing robots, drones, satellites, sensors etc., in addition to AI
Application Modernization and Migration (starting 21.08) – After 25 years of cloud applications, it is shocking how many customers are stuck with client/server and even mainframe applications. We look at why this is so, and the massive opportunity to automate and streamline migrations.
