In time for Labor Day weekend reading, Amazon is launching 2.0 on Kindle today. It is starting to show up in book stores (print on demand at CreateSpace ). As with previous books, I will be excerpting 10% of the contents over the next few weeks.
2.0 looks at the prospects of S/4HANA which SAP launched in February of this year. Chapter 1 looks over 10 pages on the SAP landscape in which S/4 was introduced
- SAP’s runaway success in the ‘90s came about because its R/3 product dramatically reduced enterprise sprawl…Today, SAP’s cloud competitors are using that very argument against it. Dave Duffield, co-founder of Workday likes to describe having customers on a common code base as the “power of one”. Zach Nelson, CEO of NetSuite touts “one product for many industries”.
- SAP’s product portfolio has exploded, and in the last decade there have been nearly 50, seemingly disconnected acquisitions. That has led Mark Hurd, CEO of competitor Oracle (itself very acquisitive), to sarcastically observe,”I guess we could buy a Dairy Queen.”
- Next, there is the sprawl around SAP’s core applications at its customers. According to Panaya a tool vendor “More than 50% of SAP shops have 40+ satellite applications. Of these less than 10 are SAP applications.” CAST Research Labs has analyzed customizations at several major SAP customers and found most of the customizations were sizable, with many of them high-risk, according to its benchmarks.
- Finally, there is significant growth in the partner ecosystem. At its Global Partner Summit this year, SAP announced it now has 13,000 partners—a five-fold increase in the last decade
- The wide diversity in SAP’s portfolio and its customer base is vividly on display in its advertising budget. This runs the gamut from radio spots promoting the Concur product to small businesses, SuccessFactors billboards at competitor events, corporate branding at hockey stadiums, three-page spreads in The Wall Street journal, hot air balloons and HANA commercials which ask “Can a business have a mind, a spirit, a soul?” It would appear every taxi driver, sports fan and New Age practitioner who can influence software decisions is being targeted. This marketing carries over to social media where SAP executives and fans rave about individual products as if they represent the whole SAP economy
- On this side of the pond, in a patriotic July 4 (U.S Independence Day) guest column titled, “A nation of underdogs,” McDermott wrote:
“From equal tights activists to entrepreneurs, our nation’s history is rife with stories of people who believed the impossible was possible. Indeed, a notion that an underdog can win—whatever his definition of winning may
be—is part of our country’s DNA. It’s a truism I know firsthand.”
- McDermott could inspire the “underdogs” in SAP Nation to tackle the sprawl challenge. With his sales background, he has proven his ability to generate new revenue. The SAP economy, however, does not need more selling. The economy needs "un-selling”—delivering on previous promises, lowering prices to reflect new market realities, and more predictable results. If McDermott can pull that off it could be his lasting legacy at SAP. Dr. Plattner has certainly raised expectations with his own “end of history” statement. After introducing the next-gen product, S/4HANA in early 2015, he told a journalist, “If this doesn’t work, we’re dead. Flat-out dead.”
Robots and our jobs
Nice, and fairly comprehensive research by Forrester analyst JP Gownder. I like his balanced tone, not the Chicken Little tone so many recent books have taken
“We forecast that 16% of jobs will disappear due to automation technologies between now and 2025, but that jobs equivalent to 9% of today's jobs will be created. Physical robots require repair and maintenance professionals -- one of several job categories that will grow up around a more automated world. “
Add to that the efficiency of robots and machines should reduce waste and increase average disposable income of most citizens, likely leading to other economic growth and jobs.
JP, however, focuses mostly on IT/digital technologies. So many new careers are opening up in healthtech, cleantech, nanotech, biotech, space research and other STEM influenced fields.
Five years ago, in The New Polymath, I had highlighted the list of 14 Grand Challenges developed by the National Academy of Engineering. Look at the NAE site even today and they remain challenges – think what new career paths await as we solve these:
_ Make solar energy economical
_ Provide energy from fusion
_ Develop carbon sequestration methods
_ Manage the nitrogen cycle
_ Provide access to clean water
_ Restore and improve urban infrastructure
_ Advance health informatics
_ Engineer better medicines
_ Reverse - engineer the brain
_ Prevent nuclear terror
_ Secure cyberspace
_ Enhance virtual reality
_ Advance personalized learning
_ Engineer the tools of scientific discovery
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August 25, 2015 in Industry Commentary | Permalink | Comments (0)