This weekend I emailed preview copies of my new book on the SAP economy to select media around the world. I have attached below the “front matter” for my blog readers – the table of contents and the preface.
In time for Black Friday, Amazon is taking pre-orders for the Kindle version here or via their badge on left.
Softcover and other eBook formats will follow. Hardcovers are only being planned for bulk (25+) orders – if interested in that format please contact me.
As with my previous books, I will excerpt portions of the book on this blog as a way of thanking my regular readers. I look forward to your feedback over the next few weeks. In the meantime, Happy Thanksgiving!
“SAP Nation
From its humble beginnings in Germany, SAP skyrocketed to become a global powerhouse and the technology backbone for tens of thousands of enterprises. The economy around it grew even faster, and “SAP Nation” now approaches the GDP of Ireland in size. This book documents both trajectories, based on decades of research and interviews of hundreds of customers, market analysts and competitors.
SAP’s influence has declined in the last decade, as enterprises invest in cloud, social, analytical and mobile technologies and in custom development of “systems of advantage” in their products, channels and business models. Yet, shockingly, customer spending in SAP Nation remains stubbornly high. The model in the book estimates post-recession investment at more than one trillion dollars (yes!).
This book brings out loudly the voice of SAP customers as they cope with this runaway economy. Twenty-five case studies showcase a spectrum of strategies – some are “ring fencing” SAP with Workday, others are switching maintenance to Rimini Street, yet others are insourcing, while still others are evaluating newer SAP products like HANA and acquisitions like Concur.
Part root cause analysis and part strategy manual, this book is a must-read for anyone with interest in SAP – as customer, employee, partner, investor or competitor. It is a fast-paced look at decades of what SAP has done well, and what it could have done better.
Executives everywhere, even those in non-SAP settings, will benefit from the strategies described in the book to migrate inefficient back-office IT dollars to front-office innovation.”
Download SAP Nation Front Matter
Thank you, Amazon
As I release another book, I am reminded once again how relentlessly customer-friendly Amazon is.
Amazon has a growing number of detractors – investors are unhappy with its losses, Europeans about privacy and its data locations, labor groups about the automation in its logistics. As a customer advocate, let me continue to give them a major thumbs up.
My previous books have written about their Kiva robots, their “postal injections” and other warehouse and shipping innovations. They keep innovating with drones and other supply chain efficiencies to the benefit of customers.
Their Amazon Web Services relentlessly cuts storage costs every quarter, and more recently they have been focusing on cloud networking efficiencies. Helps customers by keeping the technology supply chain honest.
As I release my book on Kindle, I am impressed that Amazon actually incents me to price the eBook reasonably. Its royalties are higher if you price to the benefit of readers . And reasonably, as in even lower prices in emerging economies like Brazil and India. And btw, the royalties on each book will be higher than my royalties my previous publisher paid me at 3X the price. Amazon has cut out the inefficient middleman.
Jeff Bezos is known to have an empty seat in management meetings to remind them of the symbolic customer who is watching over them. On this Black Friday, let me salute the company even as the chorus of naysayers around it keeps getting louder.
November 28, 2014 in Industry Commentary | Permalink | Comments (0) | TrackBack (0)