Pardon this retro post, but in the last week I have had many occasions to admire the role paper still plays in our lives
a) Happened to catch our postman in person (how rare is that?). We exchanged pleasantries and when I asked him about the state of the USPS he turned salesman. He gave me the website www.frebizmag.com and encouraged me to sign up for printed subscriptions. I did for many at near-free – high quality ones like Fortune and Travel & Leisure at $ 2 a year. He also encouraged me to send postcards to friends and family. “Do you know how much it makes their day when they get a card in the mail?”
b) The magazine subscription site prompted my wife to suggest an evening at Barnes and Noble. We have never seen the store so busy. Over a coffee, I pored through 10 magazines and got several post ideas for New Florence. Again, amazing how busy the store was. To which my wife said “Long may it last, and may be convince Borders to come back to life”
c) I got my small “friends and family” stash of hardback copies of my new book from the publisher. I was pleasantly surprised by the response of many I offered them to. Dennis Howlett gifted them to 2 executives and I signed them “compliments of Dennis” and mailed them. Brian Sommer is gifting his to the home town public library and asked me to say something nice about libraries. My daughter took a photo of the book and posted it on her Facebook page and quickly got 60+ likes (though I have no delusions the likes were not for the book) Joe Thornton asked me to write something nice to his two young sons, Connor and Evan, 11 and 8 and already big into technology. My hairdresser, Blanca proudly showcased it in her shop. Try doing all that with eBooks:)
d) It’s still early days, but hardback copies of my book are outselling the eBook format 25 to 1, thanks to bulk buys by case studies and event organizers.
I read this morning the new iPad is causing pixilation problems in magazines.You know what, may Paper survive just a little bit longer!
Is outsourcing success an oxymoron?
Phil Fersht and his team wrote a pretty stern column recently : “Let’s cut to the chase here – “outsourcing”, for most buyers, is like purchasing a wedding dress – a one-time transaction followed by seven years of relationship struggles and future legal wrangles.”
I have been married 22 years and it’s so easy to find failed marriages. My wife and I instead look for the ones that have worked.
Same thing with outsourcing. Even though my new book is not about outsourcing, let me highlight 5 inspirational sections which do relate to successes in outsourcing world.
Apple/Foxconn “Apple has stayed loyal to Foxconn through multiple releases of iPods,iPhones, and iPads in spite of sweatshop accusations, employee suicides, and explosions in its Chinese facilities. Most companies like to diversify between company-owned and outsourced plants, and certainly across geographies. Apple has been willing to take the risk of putting its eggs in the Foxconn basket and taking plenty of jabs from China bashers (although Foxconn has recently been looking at a significant diversification to Brazil)…Over 200 million iOS devices sold to date, most assembled by Foxconn, justify the loyalty”
Boeing/HCL “There were several advantages of having HCL across the board working with all its partners for the 787 development for Boeing. First off, it minimized compatibility issues that come from integration of multiple subsystems. It also made sure that HCL cross-leveraged the knowledge and learning on the 787 program across suppliers to speed up the development process.”
Facebook/Prineville Data center “It has spent two years developing everything that goes inside its data centers—from the servers to the battery cabinets to back up the servers—to be as green and cheap as possible. For example, Facebook uses fewer batteries thanks to its designs, and to illustrate how integrated the whole computer operation is, the house fans and the fans on the servers are coupled together. Motion-sensitive LED lighting is also used inside. The result is a data center with a power usage
effectiveness ratio of 1.07. That compares to an EPA-defined industry
best practice of 1.5..”
Flextronics/Workday “Flextronics would drive the development road map for Workday.In turn, Flextronics would draw upon the years of HR experience the Workday team had to shape and standardize its processes. It was a model software development partnership. The proposal from Workday saved us more than 40 percent over the life of the (global HR) project, with even larger savings in the first year. By going with Workday we were able to reduce our team size by more than 60 percent.”
Cognizant/Internal Staff “Sukumar,(the CIO) on the other hand, is obsessed with what he calls “social design,” and his quest to deliver 500 percent productivity on Cognizant projects. “Think of avalanches. A snowball starts small, but then gathers mass and gradually turns into a massive avalanche. That is the basic inspiration behind Social Design. What we do individually should (positively) impact hundreds and thousands of others””
Now wait just a minute.
Let me also lay out likely objections to these examples
Foxconn is not an outsourcer Yes, technically it is a contract manufacturer but if with million+ employees it is not an outsourcer, not sure what is
The Boeing 787 was delayed by years. But the use of HCL to test across its supply chain is a big innovation. Also, HCL’s fees involve another innovation – a portion is contingent on the 787’s success.
Facebook is not a data center outsourcer. True, but if it can build a world class data center, should not outsourcers?
Workday is not a systems integrator. Maybe that’s why they only proposed a fraction of staff and effort of the competing SI.
Why do internal efficiencies at Cognizant matter? 500% productivity improvement is impressive no matter where.
March 28, 2012 in Industry Commentary, Offshoring (other vendors), Outsourcing (other vendors) | Permalink | Comments (2) | TrackBack (0)