Software companies have been talking about "servicizing" for a while now - SOA, SaaS.
Are Services companies getting ready to "productize"? Courtesy of Michael Krigsman I saw that IBM is getting ready to roll out "service products". That is welcome news - in this post almost a year ago I asked Bill Higgins of IBM why more of that was not happening.
But the question I asked then is still relevant
"IBM's SI/outsourcing groups do not think like its software group. They want to sell more bodies, not automation. If they allowed the same software team which is working on self-healing systems management to work on SI automation, I would be willing to bet they could develop significant labor saving tools."
As I see their market forecasts though, I see IBM, Accenture and other outsourcers are drooling over opportunities to sell even more bodies around SOA, SaaS etc.
Michael's blog is titled "Rearranging the Deck Chairs". I think that is an apt metaphor for what we are seeing in the services market.