"You know what’s really outrageous? There are billions of unrecorded conversations every day, and the people having them don’t even have the decency to permalink them."
said this snarky commenter on a blog post on Link Rot.
Could not put it better.
Every 18 months or so as I do book research for 3-4 months, I become acutely aware of those "unrecorded conversations". While Oracle has had the social net spellbound with its cloud announcements this week, my calls to companies around the world don't seem to be even aware of them. They are telling me about complex events processing, semantic memories in their products, Industrial Internet applications in their industries.
And somehow they don't seem bothered that Business Insider's list of 50 most powerful in enterprise tech does not include Jeff Immelt of GE, or any CIO or any CMO or CEO of a digital agency or an outsourcer or a policy maker. They know that Angela Merkel's vision of Industry 4.0 will have more effect on them than some list or tweetstorm somewhere.
What's interesting is my friends on the social net will remind me I am missing out on conversations when I am deep in book research. Really? They just don't seem that interested in the fascinating but unrecorded, unlinked conversations happening in Singapore and Berlin and elsewhere.