You guys are killing me. I make a living blogging about innovation, writing books about it, presenting on it. Innovation should make people go “wow” – your presentation at OOW made the lady next to me go to sleep. Last week at TUCON, same – except you were restricted to 15 minutes – so not enough nap time.
If you want to talk about internal innovation show off some data centers which match Google’s or Amazon’s efficiencies. If you want to show off innovation in your application management – showcase multi-tenancy, shared services etc. which comes close to what SaaS vendors like Workday and salesforce.com are delivering.
Or let your customers talk about innovation you have delivered. It took you 20 minutes at OOW to bring a customer up, and you could have had the Nordstrom’s CIO show off a video of the dressing room innovation not talk about it. You know picture worth a thousand words and all.
Or there is a third option. Let me present. I will do it on a contingent basis – guarantee you more “wows” than snores. And a SLA - innovative customer and product examples starting at minute 1 and non-stop for the next 30, 60, 90 minutes. You spend a lot of money for these speaking slots. You deserve better payback!